Jonathan

Jonathan Mugmon specializes in the planning and design of wayfinding systems that communicate clearly and intuitively across complex environments. With more than thirty years of experience, he has led teams developing strategies for city and venue navigation systems worldwide.

His early work includes city-scale projects such as strategies for Legible London, WalkNYC, The Metropolitan Museum of Art, and Google Headquarters. He has since directed wayfinding design for many of the world's most recognized sports and event venues, including NFL, MLB, NHL, and NBA facilities, as well as for global events such as the Tokyo and Beijing Olympic Games, multiple Super Bowls, and the MSG Sphere in Las Vegas.

His recent work includes major wayfinding strategies for the Los Angeles, Houston, and Orange County Convention Centers.

Mugmon's expertise in human-centered design and large-scale navigation has shaped projects for cities, stadiums, museums, convention centers, and urban districts worldwide.

Why I wrote this book

When I began working in wayfinding nearly thirty years ago, there was no clear roadmap for creating systems grounded in human behavior and defensible design principles. I spent decades researching, testing, and reverse engineering what worked across many of the world's leading design firms and most complex environments. This book gives readers the head start I never had. It brings together proven methodologies, established best practices, and lessons learned from real projects, translating them into a practical process that can be applied immediately. Readers will learn how to move beyond designing signs by applying psychology and strategy to create intuitive systems that help people navigate with ease, support operational goals, and make complex places perform better.